• By ICR Secretariat
  • Posted Tuesday, February 7, 2023

AstraZeneca targets the 9 out of 10 people who don't know they have CKD in new TV spot


AstraZeneca’s latest DTC spot “We Are Targets” for its chronic kidney disease (CKD) med Farxiga is aimed squarely at the nine in 10 adults who have CKD but are unaware of it.