- By ICR Secretariat
- Posted Thursday, April 7, 2022
Boehringer goes bold with 'unwearable' fashion to spotlight patients' rare skin disease pain
https://www.fiercepharma.com/marketing/boehringer-goes-bold-unwearable-fashion-spotlight-patients-rare-skin-disease-struggles
It feels like a paper cut, but multiplied by 10,000. Or being stabbed with a bunch of knives over and over again.
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