• By ICR Secretariat
  • Posted Thursday, July 15, 2021

Moving the vaccination needle: Study examines behavioral tactics that work—and don't

https://www.fiercepharma.com/marketing/moving-vaccination-needle-study-examines-behavioral-tactics-work-and-don-t

One of the big questions today is how to get more people vaccinated. Should you offer free stuff? That works sometimes. Remind them that they’re good parents? That actually doesn’t work.